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Gorden Wagener on how Mercedes is "moving from a traditional luxury brand to a modern luxury brand"

Mercedes' 'home' design studio in Sindelfingen, Germany is housed in an expansive 30,000-square meter building designed by Renzo Piano. The lobby is unassuming, but we're soon through into what Mercedes' grandly calls 'the Vision Room.' It's here that strategic meetings are held with the firm's board, and where we meet Gorden Wagener, Mercedes' head of design since 2008. It's in the Vision Room that Wagener convinced the Mercedes board of the merits of his overarching design philosophy: 'sensual purity'.

Drink-drive advert breaks new ground

A NEW TELEVISION ADVERT to warn of the dangers of drink-driving is the first ever to deliberately use a drunken presenter. In the advert, an actor who was recorded the evening before having taken several alcoholic drinks is heard to slur, stumble and giggle as he tries to describe how is body feels in reaction to the alcohol. However, the film shows the same actor the next day when he appears sober but his body is still dealing with the alcohol.

GMC to add Denali version of Acadia

Look for more bling from the rough-and-tough GMC brand. The Acadia crossover will get a Denali trim, joining the Yukon SUV and Sierra light- and heavy-duty trucks, said Lisa Hutchinson, GMC product marketing director. The Acadia will get features such as an upgraded grille, 20-inch available wheels, body-colored rocker panels, ambient lighting and interior trim.